Seminars at the Simushka Academy

Welcome to the next part of my Russia blog!

As you may have noticed, I haven’t quite started from where I left off. The reason being we still haven’t received the final images from the Gangland photo-shoot; they’re still being prodded & preened in what I can only imagine to be some sort of photography laboratory. I’ll return to the events of the evening spent in the picturesque Moscow photo studio at a later date.

Day 3 of my Russian adventure saw me return to the Simushka Academy in Moscow to deliver a two-day barbering course. As you may know, it’s a place I’ve taught before & it’s always a pleasure to be welcomed back. The two days were really intense but also an awful lot of fun. We focussed on creating the latest looks but drawing upon the real traditional foundations of barbering. The full group of students were really responsive to all the demonstrations, models & hands on work. The course also coincided with the launch of Lock Stock & Barrel hair products. I’m hugely excited to be working closely with LS&B, I’ve been using their products for years & we have a lot of exciting things in the pipeline.

Just as I was somewhat looking forward to having the next day off after a chaotic first 4 days, I was reminded that I would be appearing on national television the next day. How that had slipped my mind I’m quite unsure. The Urgant show is Russia’s most watched talk show. It’s quite heavily influenced by its American counterparts like The Tonight Show. Just the week before Lenny Kravitz had been a guest on the show (crazy, I know). Other previous guests include Aerosmith, Mickey Rourke, Lewis Hamilton, Pierce Brosnan, so it’s quite a big deal! Anyway. I’ll talk more about that another time, I think it may deserve its very own post.

The next day, still running off the adrenaline from the previous night’s activities, I returned to the Simushka Academy to deliver a two-day wet shaving course. Again, the course went really well & the students were great. You can see a small selection of photos from the course below, or possibly above, well, somewhere on this page. You may also have already watched the interview I did while I was there.

As with the first couple of days, there were a lot of meetings. Sometimes tedious, sometimes laborious but always productive. There are a lot of big things ahead for the Sid Sottung brand & I can’t wait to get started. I’m also going to be a guest artist on the main stage at a Wahl exhibition early next year which is great.

Anyway, I think that’s enough for now. I hope you enjoy reading these as much as I enjoy writing them!

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Well done, {customer_first_name}, you made it!

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We’re looking forward to seeing you again sometime soon.

– The Sid Sottung Academy Team

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